I'm not talking about a glamorous in-home sales party. You don't have to buy a thing. No burping lids or spinning lettuce. (Not that there's anything wrong with that.) I'm talking about the awesome, fantastic, too cool for school company called House Party.
House Party makes it possible for brands like Kraft, XBox, and Martha Stewart, to introduce new products to a large group of potential customers. They give HP a bunch of samples and swag (enough for thousands), and HP passes it along to consumers while encouraging hosts to spread the word on Facebook and Twitter. The only requirements to participate are that you have a party on a predetermined date, take plenty of photos and fill out a brief survey afterward. Brilliant. Sign me up!
It's so easy to participate and it's totally free. You fill out a profile including your likes and interests, and you're ready to go! You choose which parties to apply for and cross your fingers that you get chosen. If you are accepted, you'll be able to set up a party page, invite guests and download printable party favors to help make your party a huge success. Plus, there is a forum where you can swap ideas with other hosts as you are planning your party. Brilliant, I tell you!
Last year, I applied for a couple parties and wasn't chosen. So, imagine my excitement last month when I finally got an email telling me I was selected to host a House Party for one of my fave brands-- Benefit Cosmetics! I'm working on a blog post all about the party, meanwhile, check out houseparty.com to learn more and sign up. Right now, they are offering parties for Blue Bunny and the nonprofit, Because I am a Girl.